For The Media

AITC Media Centre

Thank you for your interest in learning more about Agriculture in the Classroom Canada (AITC-C) and all the ways we create meaningful connections to agriculture and food for Canadian students. 
 
AITC-C is a charitable organization, operating across the country to deliver accurate, balanced, and current resources showcasing the agriculture and food industry. Our ten provincial member organizations are committed to a cross-Canadian effort to reach educators and students in every classroom in the country. This effort aims to provide programs and resources that bridge the knowledge gap about Canadian agriculture, create curiosity about agri-food careers, and help produce the next generation of informed consumers.
 
We are the national voice for agriculture education in Canada.
 
Please see below for our most current progress reports, brand guidelines, and media contact information. If you have additional questions, please feel free to contact us.

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Media contact

Tracey Shelton

Communications Consultant

Agriculture in the Classroom Canada

tshelton@aitc-canada.ca 

Canada Career Month: A perfect time for youth to thinkAG

Canada Career Month: A perfect time for youth to thinkAG

Agriculture in the Classroom Canada joins national career campaign again this November

(Headingley, MB)  Agriculture in the Classroom Canada (AITC-C), along with its collective of 10 provincial members, is inspiring students to explore careers in agriculture and food this November for Canada Career Month, a national campaign initiated by the Canadian Career Development Foundation (CCDF). By putting agri-food careers into the spotlight through its thinkAG initiative, AITC-C hopes to get Canadian teens curious about the diversity of careers available in the sector and help close the labour shortage gap.

This year’s Career Month celebrations include the launch of AITC-C’s new Kareero app, the release of an online instructional support guide for teachers for the career exploration game Career Case, and a 30-Day thinkAG Challenge for teachers and students.

AITC-C is also launching a new campaign during Canada Career Month called ‘I Am Agriculture’. Encouraging those in the agriculture and food industry to share the important role they play in this vital sector with #IAmAgriculture. Young people deserve to know that whatever their passions or interests are, agriculture will welcome them and has workplaces they can thrive in.

Read more here.

Agriculture in the Classroom elects new Executive Officers and releases 2021-22 Annual Progress Report

Agriculture in the Classroom elects new Executive Officers and releases 2021-22 Annual Progress Report

Highlights include more than 2.3 million student experiences from coast to coast

(Headingly, MB) Agriculture in the Classroom Canada (AITC-C) elected four new Board Executive Officers during its 8th Annual General Meeting. AITC-C represents ten provincial members dedicated to delivering agriculture education to students and teachers across the nation. These organizations also appoint a representative to sit on AITC-C’s Board of Directors.

The new Executive includes Mathieu Rouleau of École-O-Champ as Vice Chair, Charlotte Flores of Agriculture in the Classroom New Brunswick as Secretary, and Luree Williamson of Agriculture for Life as Treasurer. Rebecca Sooksom of Agriculture in the Classroom Nova Scotia takes on the role of Chair, with Pat Tonn of BC Agriculture in the Classroom Foundation stepping aside after two successful years in the position.

Sooksom brings valuable experience to the role of AITC-C Chair as a champion for agriculture education. She has been working for the Nova Scotia Department of Agriculture for the past 13 years, and has served as the Manager of Regional Programming overseeing Agriculture in the Classroom Nova Scotia since 2018. She will bring that same passion and leadership nationally.

Read the full release here.

Agriculture in the Classroom Canada launches new and improved resource library

Agriculture in the Classroom Canada launches new and improved resource library

Over 500 free educational resources and activities available

(Headingly, MB) - Agriculture in the Classroom Canada (AITC-C), a Canadian charitable organization with a vision to bring agriculture to every classroom, has launched an expanded version of its innovative resource library for educators.

Now with over 500 curriculum-connected resources available, the online platform is easy to navigate and access.

“We are incredibly proud of the growth we’ve witnessed over the last couple of months for the resource library,” said AITC-C Executive Director Johanne Ross. “New learning materials are being added every week and we’ve received very positive feedback from educators across the country, which means we’re growing in the right direction!”

Learn more!

Agriculture in the Classroom Canada and Dairy Farmers of Canada announce 2022 scholarship recipients

Agriculture in the Classroom Canada and Dairy Farmers of Canada announce 2022 scholarship recipients

Two students selected to receive a total of $5,000

(Headingly, MB) - Agriculture in the Classroom Canada (AITC-C), a Canadian charitable organization with a vision to bring agriculture to every classroom, and Dairy Farmers of Canada (DFC), the voice of Canadian dairy farmers, are proud to announce the winners of the inaugural DFC Here for Tomorrow Scholarship, powered by thinkAG.

This year’s scholarships are being awarded to:

Julie Sieg and Sophia Yang

Read more

Visions for the future of agriculture: six winners chosen for G3 Grow Beyond Scholarship

Visions for the future of agriculture: six winners chosen for G3 Grow Beyond Scholarship

Winnipeg – June 15, 2022 – Six talented young Canadians are beginning their post-secondary education with a boost from the G3 Grow Beyond Scholarship.

They were among a strong field of candidates who applied for the scholarship by submitting a video essay describing their vision for the future of agriculture. Each winner receives $4,000, and their high schools are awarded $1,000 each. This is the third year G3 has presented the Grow Beyond Scholarship, in partnership with Agriculture in the Classroom Canada.

All the candidates’ videos were posted online, and public voting formed part of the overall score in the selection process. There were nearly 10,000 votes cast!

Learn more here.

 

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