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AITC Media Centre

Thank you for your interest in learning more about Agriculture in the Classroom Canada (AITC-C) and all the ways we create meaningful connections to agriculture and food for Canadian students. 
 
AITC-C is a charitable organization, operating across the country to deliver accurate, balanced, and current resources showcasing the agriculture and food industry. Our ten provincial member organizations are committed to a cross-Canadian effort to reach educators and students in every classroom in the country. This effort aims to provide programs and resources that bridge the knowledge gap about Canadian agriculture, create curiosity about agri-food careers, and help produce the next generation of informed consumers.
 
We are the national voice for agriculture education in Canada.
 
Please see below for our most current progress reports, brand guidelines, and media contact information. If you have additional questions, please feel free to contact us.

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There is always something happening with AITC-C! Whether it's a new resource or an exciting initiative launch, we strive to ensure all our stakeholders, partners, and friends are informed of the latest news.

Our quarterly newsletter, The Cultivator, is one of our favourite ways to connect with our follows and share organizational news, new resources, events, and more. Take a look back at past newsletters:

Media contact

Alyssa McDonald

Communications Manager

Agriculture in the Classroom Canada

amcdonald@aitc-canada.ca

thinkAG to get students curious about futures in agri-food for Canada Career Month

thinkAG to get students curious about futures in agri-food for Canada Career Month
Agriculture in the Classroom Canada joins national career campaign this November

 Agriculture in the Classroom Canada (AITC-C), along with its 10 provincial members, is inspiring students to explore careers in agriculture and food this November for Canada Career Month, a national campaign initiated by the Canadian Career Development Foundation (CCDF). By putting agri-food careers into the spotlight through its thinkAG initiative, AITC-C hopes to get Canadian teens curious about the diversity of careers available in the sector and help close the labour shortage gap. 

To celebrate Career Month, AITC-C is releasing their new Career Case game, fully launching the interactive thinkAG website, and providing some sneak peeks at the upcoming Kareero app that will be available for download this spring. AITC-C is also spearheading a 30-Day thinkAG Challenge to classrooms and parents to empower students to learn that their diverse skillset, interests, and unique background is not only needed in the agriculture and food industry, but will help to provide them with a fulfilling career that can positively impact our country and world.  

“AITC-C and its thinkAG initiative is excited to be joining Canada Career Month for the first time ever! We want students to realize there is a place for them in the agriculture and food sector, and that they can find a meaningful career in the industry, whether or not they grew up in a farming environment,” said Shayla Hertz, AITC-C’s thinkAG manager. “Career Month is the perfect time to get these conversations happening in the classroom, around the dinner table, and on social media.” 

Beginning over 20 years ago, Career Month has been run by a collaborative group of career development professionals, educators, and organizations, and is celebrating 2021 with the inspiring theme, “it’s possible”.  Career Month runs from November 1st through November 30th. Follow along with #CareerMonth and #ItsPossible to learn how we can get Canadian students to thinkAG.

Read the full release here.