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AITC Media Centre

Thank you for your interest in learning more about Agriculture in the Classroom Canada (AITC-C) and all the ways we create meaningful connections to agriculture and food for Canadian students. 
 
AITC-C is a charitable organization, operating across the country to deliver accurate, balanced, and current resources showcasing the agriculture and food industry. Our ten provincial member organizations are committed to a cross-Canadian effort to reach educators and students in every classroom in the country. This effort aims to provide programs and resources that bridge the knowledge gap about Canadian agriculture, create curiosity about agri-food careers, and help produce the next generation of informed consumers.
 
We are the national voice for agriculture education in Canada.
 
Please see below for our most current progress reports, brand guidelines, and media contact information. If you have additional questions, please feel free to contact us.

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Media contact

Tracey Shelton

Communications Consultant

Agriculture in the Classroom Canada

tshelton@aitc-canada.ca 

Media Kit

2022-2023 Annual Progress Report

Media releases

National Agriculture Education Leader, Johanne Ross, to Receive Canadian Agriculture Hall of Fame Induction Honour

National Agriculture Education Leader, Johanne Ross, to Receive Canadian Agriculture Hall of Fame Induction Honour
Ceremony to take place in Winnipeg, November 2021

Headingley, MB – July 12, 2021 – Agriculture in the Classroom Canada (AITC-C), along with its 10 provincial members, is thrilled to announce that the Canadian Agriculture Hall of Fame has chosen its Executive Director, Johanne Ross, as a 2021 inductee.

Ross has been a champion for agriculture education for more than 20 years – first as the Executive Director of AITC in Manitoba, and then by leading the development of the national organization which formalized in 2015. Ross has tirelessly dedicated her career to advocating for agriculture education to be present in all classrooms, bridging the information gap and creating meaningful connections to agriculture and food for Canadian students and educators.

"The Board of Directors and provincial colleagues congratulate Johanne! She leads AITC Canada with enthusiasm and passion, encourages collaboration, and maintains connections with farmers and people experienced in agriculture," said Pat Tonn, Chair. "She has built a lasting legacy for agriculture education in Canada and is most deserving of induction to the Canadian Agriculture Hall of Fame."

Ross is a natural leader and team builder, with a genuine passion and enthusiasm for sharing Canada’s agriculture and food story. She has demonstrated her value of innovation, while working with the AITC provincial groups to deliver agriculture learning to Canadian students in a fun, experiential, and interactive way.

She is also a driving force that has inspired hundreds of partnerships and collaborations with agriculture stakeholders including the federal government, to support the delivery of accurate, balanced, and current curriculum-connected agriculture-focused learning. In 2020 alone, AITC provided more than two million student agriculture learning experiences from coast to coast.

This induction into the Canadian Agriculture Hall of Fame celebrates the lasting legacy of not only Ross’ leadership, but the importance of agriculture education to the ongoing success and growth of Canada’s agriculture and food sector.

About Agriculture in the Classroom Canada

Agriculture in the Classroom Canada (AITC-C) is a Canadian charitable organization with a vision to bring agricu­lture to every classroom, inspiring every student. Alongside ten provincial member organizations, AITC-C provides accurate, balanced and current, curriculum-linked resources for students at all grade levels.

We are proud to work with our network of partners, stakeholders and volunteers to provide educational experiences that will foster a passion for lifelong learning through collaboration, creativity, critical thinking and communication by sharing Canada’s remarkable agriculture and food story. To learn more visit aitc-canada.ca.

About Canadian Agricultural Hall of Fame

The Canadian Agricultural Hall of Fame Association honours and celebrates Canadians for outstanding contributions to the Agriculture and Food Industry and to publicize the importance of their achievements to Canada. The non-profit is administered by a Board of Directors of 12 which recognizes persons who have made an outstanding contribution to Canadian agriculture; to record and display biographical information pertaining to the inductees; and to promote interest in the study of agriculture generally. Learn more at cahfa.com.

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For­ more information, contact:

Alyssa McDonald, Communications Manager

amcdonald@aitc-canada.ca